In this process, we explain what you need to pay attention to when signing up for Kaufland. e-tailize assists in expanding to this marketplace but does not guarantee admission, as it heavily depends on the product offerings, current sales, and customer satisfaction ratings. However, following this sign-up process will increase your chances of being admitted to Kaufland.
General Information
Kaufland charges a monthly fee plus a commission per product sold. Kaufland offers two different types of seller accounts to choose from: the Basic Plan for €39.95 per month and the Basic Plan + Integration for €49.90 per month. The exact commission rates and functionalities for each account type can be found [here].
Why Sell on Kaufland?
Germany is an attractive market for Dutch businesses, with 85 million residents providing plenty of sales opportunities. Kaufland—part of the Schwarz Group—is the largest and fastest-growing marketplace in Europe.
The main categories in which you can sell via Kaufland:
- Electronics
- Garden & DIY
- Kitchen & Household
- Baby & Kids
- Living
- Fashion Accessories
- Cosmetics & Health
- Sports & Outdoors
- Automotive
- Groceries
Signing up for Kaufland
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Gather the following details about your business:
- Company name
- Brand name
- First and last name
- Phone number
- Current marketplaces
- Annual revenue through marketplaces
- Webshop/Bol URL
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Send this information in a narrative form to support@e-tailize.com.
Next Steps
Have you been able to sign up? Let us know so we can link your account to Kaufland. If it's taking too long to get a response or if you don't hear back, please contact support@e-tailize.com or send a message via the application’s bottom-left corner.